Skip to content
CoreMarket Insights

This Year's Most Popular Blockbusters Urged Us to Eat the Rich Yet Again. We Still Aren't Listening.

A recurring idea courses through numerous 2025's popular films. This notion that goes far back to the era of silent film comedy. Within the DCU reboot *Superman*, the antagonist is a greedy, heartless billionaire exploiting his enormous resources to defame Earth's mightiest protector while manipulating world events to enrich himself. In *Jurassic World: Rebirth*, the antagonist is a privileged biotech mogul investing tens of millions to throw the heroes into a dinosaur-packed death trap to boost his wealth. In Disney's *Zootopia 2*, the villains are a clan of ultra-rich lynxes who pilfered a altruistic inventor's altruistic invention and set her up for murder, all for their own profit.

A Tradition of Film Elite Villainy

In *The Running Man*, Josh Brolin plays a affluent bad guy operating a TV network that makes millions by exploiting and murdering people enduring extreme hardship, while using digital impersonations and a powerful smear campaign to depict them as avaricious, indolent, terrifying criminals. The musical *Wicked: For Good* is less direct about economic inequality in such a blunt manner, but its evil characters live in obvious luxury while preying upon and oppressing Oz's most vulnerable population, pushing them out of jobs and into bondage. The box-office champion *Ne Zha 2*, the year's highest-grossing film, contrasts the tough residents of a hardscrabble farm town against arrogant elites who live in extravagant gold-and-jade palaces above the clouds. Interestingly, the lighthearted comedy reboot *The Naked Gun* revolves around a billionaire's scheme to trigger worldwide catastrophe — for his own profit, needless to say.

There is little particularly surprising in a string of movies assuming as fact that the wealthy have disproportionate control, no morals or empathy, and a bottomless, entitled hunger for more wealth. "Elites are the bad guys and scrappy underdogs are heroes" as a concept dates back to the early days of film, with Chaplin’s silent movies pitting his always poor iconic vagrant against fat cats, bosses, and bumbling wealthy fools. From the Mickey Rooney/Judy Garland "Let’s put on a show" classic musicals to the 1980s dance movies that revised a similar story for the era of the greedy, harmful entrepreneurial bad guy, the complete chronicle of cinema is packed with "eat the rich" stories, which assume that wealth is incompatible with basic human values, and applaud the overthrowing, downfall, and sometimes elimination of elite figures.

The Release That Changes Nothing

And yet, inexplicably, we consistently fail to eating the rich. Every time elected officials react to a public shooting event by pointing fingers at popular entertainment, I roll my eyes, because if people actually were that susceptible — if repeated viewing to an idea via media was enough to allow it to permeate the public consciousness — certainly American society would not continue to revere billionaires. And yet the headlines makes it obvious constantly that a significant portion of Americans innately link affluence to intelligence and social worth, even after decades of history's most popular movies conveying the reverse.

In fact, it looks as though the endless parade of anti-wealth storylines in American cinema has created a safety outlet that hinders meaningful change. Provided with a regular dose of largely triumphant fables where the hero prevails, while the billionaires are stripped of power and embarrassed, everyone can finish the film satisfied about right prevailing. These films are like ethical parables, implying that institutions function, and that resourceful individuals will root out any bad apples among the mostly industrious, moral, worthy wealthy who succeeded on their own merit.

A More Pointed Message in 2025

Although 2025's movies are not novel in that regard, they indeed follow some modern developments among class warfare stories: They’re getting more furious, more incisive, more direct, and apparently more fatal. It is seldom sufficient these days to see rich people gain some humility in humility, like in 1941's *Sullivan's Travels*, or lose their money to the people they subjugated, like in 1983's *Trading Places*. In 2025, avaricious, malicious wealthy people were eliminated by legendary creatures (*Death of a Unicorn*) and devoured by a giant mutant dinosaur (*Jurassic World: Rebirth*). They were blown up on a distant sphere (*Mickey 17*) and shot in the face directly on a broadcast (*The Running Man*). They were stabbed to death with a corkscrew (*Companion*) and beaten to death by an up-and-coming rival (*Him*).

"Very few of 2025’s extremely affluent villains get the hauled off to jail conclusion, possibly since it’s become so clear that the wealthy function with a separate justice system, and are very likely to purchase their freedom."

The "behind bars" resolution fails to deliver anymore. Instead, these villains are prone to die at the conclusion of their movies, often in especially brutal, poetic ways.

Significant Exceptions

A few stories differ, undoubtedly. Superman's arch-nemesis in *Superman* is merely disgraced, revealed, and dispatched to prison. Monstrous manipulator Julian Dillinger in *Tron: Ares* ends up banished to the virtual grid, where he’s clearly being saved for a follow-up film. Korda in Wes Anderson's *The Phoenician Scheme* forfeits all his money and is redeemed as a person. The Lynxley family members in *Zootopia 2* are revealed to be culprits, but they don’t meet|avoid

By

Andrew Evans

A seasoned market analyst with over a decade of experience in global business strategy and economic forecasting.

CoreMarket Insights

Type to search articles.